Digital scams concerns grow; Airtel rolls out secure payment account for users

Bharti Airtel has issued an advisory to customers amid a rise in digital scams, urging users to avoid linking their primary bank accounts to UPI and payment apps. The company has introduced what it calls a “Safe Second Account” through Airtel Payments Bank, aimed at reducing the risk of financial loss from online fraud.

Airtel’s Vice Chairman and Managing Director Gopal Vittal highlighted the growing frequency of scams such as fake parcel delivery calls, fraudulent links and so-called “digital arrest” threats. In a letter sent to customers, he said the company has strengthened its fraud-prevention systems using artificial intelligence, including instant alerts on spam calls and the blocking of malicious links.

Vittal cautioned that linking day-to-day digital payments to a primary bank account increases the possibility of savings being compromised if a user falls victim to a scam. He said the Safe Second Account is intended to keep payment transactions separate from a user’s main savings account, with only a small balance required to operate it.

Opening an account can be done through the Airtel Thanks app by completing Aadhaar and PAN-based verification, setting an mPIN and adding funds. The account can be topped up through online transfers or by depositing cash at an Airtel Payments Bank retail outlet.

Airtel said the measure is meant to help customers reduce exposure to unauthorised transactions while continuing to use digital payments. Vittal urged users to take steps to secure their finances and encouraged feedback on how the company could further improve its services.

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